About

"River Gremlins exists because someone has to speak for the people who show up to the river with a 30-rack, a pool noodle, and absolutely zero survival skills — and we think those people are having the most fun."

The core insight driving all of this: the outdoor industry is obsessed with competence and gear optimization, which leaves an enormous, underserved audience — the people who float rivers for the chaos, the community, and the cold beer. River Gremlins isn't laughing at those people, it is those people. That distinction is what drives us, bringing you the humor and fun that happens before, during, and after the float.